Here are some ways to maximize your points:

1. Join rallies that have stronger players then your own running them, use rally size as a reference if youre not sure.

2. Join rallies with your rally lead hero someone with troop dmg bonus or lethality. If you need help checking on what skill is used in your heros skill page please ask!

3. DO NOT equalize, use a full march when joining or starting a rally.

4. If no one starting a rally is stronger or you have troops left over after joining stronger rallies, start your own rally, and use your strongest heroes as your rally leads

5. Remember, when joining a rally only the hero in the first slot is used as a bonus, so its important to know what hero is there.

Tip: If you really go all out you can boost your dmg and troops by using the buffs in the buff section. (Little arrow pointing up under your profile picture). Be weary, its at your own cost, those buffs can cost a pretty penny (diamonds)